Terms of Service
Last updated: June 27, 2026
These Terms of Service ("Terms") govern your use of the Pet Heirloom Memorial Portrait application ("the App"), published by Bulpara ("we", "us", "our"). By downloading or using the App, you agree to these Terms.
1. Service Description
Pet Heirloom Memorial Portrait is an iOS application that creates a finely painted portrait of your pet from a single photo you provide. You choose a style — oil, charcoal, or watercolor — and the portrait is rendered by our third-party AI vendor (Replicate). Your first portrait is free to preview (with a watermark) so you can judge the likeness before you decide. Unlocking a portrait removes the watermark and provides a full-resolution, print-ready image.
2. The Nature of the Portrait
A Pet Heirloom portrait is an artistic interpretation, not a photograph or a forensic reproduction. You understand and agree that:
- The portrait is painted from your photo to preserve your pet's markings, face, and expression, but it is a stylized, painterly interpretation — not an exact replica.
- AI rendering is probabilistic; two renders of the same photo can differ, and results depend on the clarity, lighting, angle, and resolution of the photo you provide.
- The free preview exists precisely so you can judge the likeness before paying. We encourage you to use it.
- The App is not a substitute for a commissioned painting by a human artist.
3. Acceptable Use
You agree to use the App only for lawful purposes and only with photos you have the right to use. You agree not to:
- Upload photos you do not own or have permission to use
- Upload content that is unlawful, infringing, or that depicts a person in a way that violates their rights
- Attempt to reverse engineer, decompile, or disrupt the App or its rendering service
- Attempt to circumvent purchase requirements or the free-preview limit
- Use the App in any manner that violates applicable laws or third-party rights
4. Purchases & Billing
The App offers a free first portrait (watermarked) plus the following purchases, billed through your Apple ID:
- Single Keepsake — $6.99, one-time. One HD, print-ready, watermark-free portrait. This is a one-time charge, not a subscription.
- Keepsake Pack — $12.99, one-time. Five HD, print-ready, watermark-free portraits. This is a one-time charge, not a subscription.
- Pet Heirloom Unlimited — $29.99/year, with a 7-day free trial. Unlimited (fair-use) portraits, seasonal style packs, and gifting credits.
The Single Keepsake and Keepsake Pack are one-time charges and do not auto-renew. Only Pet Heirloom Unlimited is an auto-renewable subscription: payment is charged to your Apple ID at confirmation of purchase, and the subscription renews automatically unless canceled at least 24 hours before the end of the current period. Your Apple ID is charged for renewal within 24 hours prior to the end of the current period. After the 7-day free trial, your Apple ID is charged $29.99/year unless canceled at least 24 hours before the trial ends; any unused portion of the free trial is forfeited if you purchase the subscription early. The free trial applies to the annual plan only. You can manage or cancel your subscription in your Apple ID account settings. Purchases are subject to Apple's Terms of Service; refunds are handled by Apple.
5. Your Content & Your Portraits
You retain all rights to the photo you provide and to the portraits you create. We do not claim ownership of them. You grant us a limited, temporary license to process your photo solely to render your portrait, as described in our Privacy Policy (location/EXIF stripped, deleted within 24 hours, never used to train AI, no human review). We do not store your photos on our servers.
6. Intellectual Property
The App, including its design, code, brand, and packaged content, is owned by Bulpara and protected by copyright and other intellectual property laws. You receive a limited, non-exclusive, non-transferable license to use the App for its intended purpose.
7. Disclaimer of Warranties
THE APP IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT. WE DO NOT WARRANT THAT A PORTRAIT WILL MEET YOUR EXPECTATIONS FOR LIKENESS, OR THAT THE APP WILL BE ERROR-FREE OR UNINTERRUPTED. THE FREE PREVIEW IS PROVIDED SO YOU CAN ASSESS THE RESULT BEFORE PURCHASE.
8. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, BULPARA SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING FROM YOUR USE OF THE APP, INCLUDING DISSATISFACTION WITH A RENDERED PORTRAIT'S LIKENESS OR STYLE. Our total liability for any claim relating to the App shall not exceed the amount you paid for the relevant purchase.
9. Indemnification
You agree to indemnify and hold harmless Bulpara from any claims, damages, or expenses arising from your use of the App, including from any photo you upload that you did not have the right to use.
10. Termination
We may suspend or terminate your access to the App at any time for conduct that we believe violates these Terms or is harmful to other users or the business.
11. Changes to These Terms
We may update these Terms from time to time. Changes will be posted on this page with an updated revision date. Continued use of the App after changes constitutes acceptance of the revised Terms.
12. Governing Law
These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict of laws provisions.
13. Contact Us
Questions about these Terms? Reach us at legal@bulpara.com.